In 2025, Dubai’s Roads and Transport Authority (RTA) saw a massive surge in digital adoption, with residents completing over 628 million transactions online. This reflects a 13% increase from the previous year, with total digital revenue climbing to Dh5.3 billion—a substantial 20.6% rise. With digital adoption now sitting at an impressive 96%, the RTA continues to refine its ecosystem, moving beyond basic service digitization toward an advanced, AI-driven framework that prioritizes predictive analytics and seamless user experiences.

The authority’s mobile applications served as a primary growth driver, experiencing a 40% uptick in usage and welcoming over 1.2 million active users. Beyond the apps, the RTA has successfully integrated its services across multiple platforms, including an upgraded website, interactive smart kiosks, and the "Mahboub" virtual assistant. As the agency introduces new features like fine payment automation and integrated travel planning tools, customer satisfaction remains high at 98%. These efforts underscore Dubai's broader vision to cement its status as a leading global smart city through continuous technological innovation.