Tabby is officially pivoting from its roots as a "buy now, pay later" provider to a comprehensive financial management platform with the launch of its new product, Tabby Cash. This fee-free spending account is the first to be built under the company’s Stored Value Facilities license issued by the Central Bank of the UAE. Aiming to simplify everyday money management, the account includes a dedicated card that offers users 3% cashback on international purchases and selected categories, with a special introductory offer maintaining that 3% rate for all members until November 2026.

Beyond the rewards, the service focuses on accessibility and cost-saving, featuring no account or card maintenance fees and providing free unlimited local money transfers. The company is currently rolling out the service to its existing user base, with over 150,000 individuals already onboarded and a full expansion across the UAE expected in the coming weeks. CEO Hosam Arab noted that this evolution aligns with the company’s broader mission to provide users with greater control and flexibility over their personal finances, marking a significant milestone as Tabby strengthens its footprint across the Middle East’s fintech landscape.