The highly anticipated iPhone 18 Pro and iPhone 18 Pro Max are officially available for pre-order in the UAE, with retail availability set for September 18. Both Etisalat and du have introduced competitive installment plans for these devices, which feature the powerful A20 Pro chip, a vapor chamber for enhanced thermal management, and a versatile 48MP Pro Fusion camera system. The new lineup, offered in four sophisticated colors—burgundy, glacier, silver, and black—is currently exclusive to customers opting for postpaid plans, with various storage configurations ranging from 256GB up to 2TB.

Etisalat is offering extensive flexibility for buyers, including 6, 12, 18, and 24-month payment terms, alongside an upfront purchase option. Meanwhile, du provides 12 and 24-month installment plans, though users should be aware that early contract termination will incur additional fees. With the iPhone 18 Pro starting at Dh5,099 and the Pro Max at Dh5,499, the operators are also incentivizing upgrades by offering trade-in credits for older models. As the market prepares for these flagship devices, tech enthusiasts can look forward to the innovative design and advanced AI capabilities that define Apple’s latest, most powerful smartphone generation to date.