Dubai-based telecom leader du is doubling down on its commitment to digital infrastructure, with plans to accelerate spending on artificial intelligence, cloud computing, and fiber networks throughout the second half of 2026. CEO Fahad Al Hassawi emphasized that the company’s long-term strategy remains unshaken by regional geopolitical instability, which caused some market sluggishness earlier this year. As the UAE government pushes for aggressive AI adoption, du is positioning itself to meet the surging enterprise demand for high-performance computing, GPU resources, and scalable cloud solutions, viewing these sectors as the primary engines for future growth.

Despite a more challenging operating environment that emerged in March, du reported impressive financial resilience for the first half of the year, boasting a 12.6 percent increase in net profit. The company’s success has been anchored by disciplined cost management and a robust performance in enterprise connectivity, particularly in fiber and broadband services. By maintaining a multi-year investment horizon, du is not only ensuring operational continuity through contingency planning but is also solidifying its competitive edge. With a healthy customer base and a clear focus on digital transformation, the telecom provider remains confident in its ability to navigate external volatility while delivering consistent value to its shareholders.