In an effort to protect families and maintain order in the recruitment sector, the UAE’s Ministry of Human Resources and Emiratisation (MoHRE) successfully shut down nearly 200 social media accounts during the first half of 2026. Working alongside the Telecommunications and Digital Government Regulatory Authority (TDRA), the ministry identified these accounts for promoting domestic worker services that lacked proper licensing or any affiliation with approved recruitment agencies. Authorities are now utilizing a combination of advanced artificial intelligence, electronic tracking, and ground-level field inspections to proactively monitor and eliminate these illegal practices.

The ministry is strongly advising residents to avoid engaging with unverified recruitment advertisements found online, as these services often bypass the legal protections afforded by official channels. By utilizing licensed recruitment offices, employers are guaranteed access to regulated contracts, transparent pricing, and the ability to file official complaints if disputes arise. To ensure safety, MoHRE encourages the public to verify the legitimacy of any service provider through their official website and to report any suspicious or misleading advertisements by calling 600590000.